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A meta‐analysis of customer engagement behaviour - Barari - 2021 - International Journal of Consumer Studies - Wiley Online Library
Customer engagement behaviour on social commerce platforms: An empirical study - ScienceDirect
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Behavioral Sciences | Free Full-Text | Research on the Impact of Intercustomer Social Support on Customer Engagement Behaviors in Virtual Brand Communities
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Behavioral Sciences | Free Full-Text | Research on the Impact of Intercustomer Social Support on Customer Engagement Behaviors in Virtual Brand Communities
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Frontiers | Value acquisition, value co-creation: The impact of perceived organic grocerant value on customer engagement behavior through brand trust
Customer Engagement Behaviour in Social Media Advertising: Antecedents and Consequences
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Sustainability | Free Full-Text | Promoting Customer Engagement Behavior for Green Brands
